Do I need to pre-register as a delegate to attend the conference?

Yes, individuals are required to register and purchase our all-inclusive Delegate Passes to attend our marketing conferences in the USA and UAE. As a registered delegate, you get to attend panel discussions, keynotes, Q&As, and live fireside chats. Along with this, the registration fee also includes 3-day access to networking events, our conference magazine, lunches, and coffee breaks.

How can I buy Delegate Passes?

You can purchase Delegate Passes from here and through our official channels. With conference scams on the rise, please practice due diligence to steer clear of fraudsters and spammers selling fake tickets. The Money 2.0 Conference will not be deemed responsible for such fraudulent transactions with third parties.

Will my Delegate Pass cover my accommodation and travel costs too?

Accommodation and travel costs must be entirely borne by the attendee. On that note, our venue partners do offer stay options at discounted rates to a few delegates who register early for our digital marketing conference. If you would like to know more, get in touch with our team today!

How long do you take to reserve my seat at your marketing events?

After you purchase your Delegate Pass, you receive your login credentials for your dashboard within 24-48 working hours. We also send in a payment confirmation along with it after reviewing your particulars.

Do you issue refunds upon cancellation?

The Marketing 2.0 Conference’s passes are non-refundable. However, all refund and cancellation requests shall be reviewed individually, and decisions on refunds under special circumstances shall be at our sole discretion.

I would like to speak at the marketing, advertising, and retail summit. Where do I sign up?

Your ideas and perspectives matter. Speaking opportunities at the Marketing 2.0 Conference are in high demand; therefore, do submit your interest to register as a speaker or a panelist as soon as the event dates are announced. To know whether empty slots are available, reach out to us here .

Can my company get an exhibit booth at the venue?

Absolutely! We offer a wide range of exhibition packages customized to your needs and as per your visibility requirements. Email us at contact@marketing2conf.com to know more. Please note that we have come across numerous reports of scammers and spammers trying to sell exhibit booth spaces to interested brands. Therefore, we urge you to make purchases from our official channels only.

How do I sign up as a conference sponsor?

We have sponsorship packages that may prove to be vital in boosting your reach during the marketing event. Ask for our sponsorship information decks by hitting us up at contact@marketing2conf.com . Have a query that’s not been answered here? Give us a call at (213) 873-8585, or simply fill up this form!

Connected Commercial Strategies: Increase Revenue Growth

Banner — Connected Commercial Strategies: Increase Revenue Growth

The pandemic has caused quite a stir across industries in the past few months. While a number of businesses experienced a downfall in sales and revenue generation, others used it as an opportunity to bring something new to the market, and hence, adding to their customer base as well as revenue generation. It is an established fact that growth is a significant factor for any business’ survival. To keep walking on the path of growth and increase revenue generation, businesses need to focus on customers, marketing & sales efforts while reviewing pricing strategies and expanding their market.

Concrete growth strategies are more than just marketing tactics. It is a crucial part of your business machine. Not having a growth strategy can result in a poor customer base and uncertainties in business operations due to market fluctuations. With the changing landscape of major industries, businesses need to invest in global marketing events, such as the Marketing 2.0 Conference.

Maximize your client base and opportunities with strong commercial strategies such as:

Be Aware Of Your Sales Velocity

Sale velocity is a measure that helps businesses calculate the effectiveness of their sales pipeline. In other words, it is just the revenue a business generates in a day. So, to increase the sales velocity, the company needs to work on improving the number of opportunities that could be converted into clients, and hence, revenue.

Prioritize Your Conversion Rate

One of the most useful ways to work on improving your conversion rate is to keep a close check on the sales funnel. There are three stages in a sales funnel:

Awareness Stage - Brands get noticed

Consideration Stage - Qualification & nurture take place

Conversion Stage - Leads turn into customers

Experts claim that businesses have more opportunities at the top of the funnel (awareness stage) than at the bottom (conversion stage). Therefore, businesses should focus more on increasing the number of opportunities that convert into customers.

Expand Your Market

The rise in the number of leads in the sales pipeline increases the number of opportunities to generate business revenue. To make that happen, marketers should conduct regular market research and look for gaps. It will further enable businesses to identify and target new markets that could benefit from their products and services. In addition, businesses could update their content marketing materials, add relevant case studies to their site along with creating targeted digital ads.

Utilize Technology

With the advent of technological disruptions, most organizations have started investing in technology. Although embracing technology is crucial, when it comes to revenue generation, it’s all about your business’ return on investment. Therefore, it is imperative for marketers to include the right tools in their marketing as well as commercial strategies. For instance, from Customer Relationship Management (CRM) software and customer service automation to website personalization and lead generation software - there is a tool to perfectly fit different business goals and hence, to generate more revenue. Innovative technology can assist you to manage data effectively, improve or streamline processes, and align in-business operations.

Conclusion

These strategies are just the tip of the iceberg on how companies can adapt to the changing industry landscape. C-level executives, business institutions, and other thought leaders can explore more in the area at the upcoming Marketing 2.0 Conference.

Ambika Gautam works with the Marketing 2.0 Conference’s team. The three-day conference will feature hyper-focused keynotes and panel discussions revolving around the future of marketing, advertising, and retail. Touching upon the latest trends and developments in marketing automation and e-commerce, the conference will also explore effective marketing strategies, how one can protect oneself against ads that promote fake schemes, scams detection, as well as fraud prevention in the digital space.