Blogs

  • Don't Miss The Winter Edition: Marketing 2.0 Conference Returns With New Tips & Trends

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    | July 29, 2022

    Marketing conferences are an essential part of the marketing & advertising industry, bringing together professionals to network and learn about the latest trends and innovations in their field.

    Keeping this in mind, the Marketing 2.0 Conference will return with its Winte.... Read More

  • Why The Creator Economy Is A Millionaire-Making Machine

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    | July 20, 2022

    In his 2011 book, “The Creator Economy,” author and marketer Paul Jarvis says the economy has shifted from being based on products to experiences and ideas, which he refers to as the creator economy. That shift, he says, means that anyone can start making real money by creating online content and selling it directly to their customers.

    Read More

  • Is Packaging A Vital Part Of Your Marketing Plan?

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    | July 14, 2022

    Earlier, packaging was a necessary barrier that kept the item safe and made it easier to move from point A to point B. Manufacturers didn't pay much attention to branding as consumers didn't care about it. The market is expanding and changing, and a product's packaging is often the first thing a customer comes across.

    Many experts at <.... Read More

  • How Can Retailers Adapt In This Ever-Changing World?

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    | June 24, 2022

    The retail industry, which can never cease and is always ever-evolving, has been experiencing disruptions since the recent COVID-19 pandemic. Despite strict safety protocols and lockdowns, the retail sector has outperformed almost every industry and reached a global market worth $30 trillion.

    We are witnessing dynamic changes in consum.... Read More

  • How Imperfection Makes Your Business More Likeable

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    | June 16, 2022

    Think about your favorite companies, brands, and products. What makes them so appealing? It’s not likely that they are perfect. In fact, in most cases, they are far from it. They might have one or two flaws that prevent them from being as good as they could be (or as good as their competition). But because these flaws exist, you can relate to th.... Read More